Event Venue
The Momentary
Designed as a platform for today’s art, food, and music, The Momentary is a decommissioned cheese factory-turned-creative-hub and extension of Crystal Bridges focused on connecting communities to great experiences.

Event parking will be at The Momentary Parking Garage - entry on 8th Street
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Travel Information to Bentonville
Flight Information
Airport
Northwest Arkansas National Airport (XNA)
For easy travel, fly into XNA and stay at our preferred hotel: The Motto — discounted booking link coming soon—just steps from all conference activities in walkable downtown Bentonville; other lodging options and Airbnbs are nearby, with Uber and Lyft readily available.
Hotel Information
The Motto
The Motto hotel offers 175 cleverly designed rooms just two blocks from Bentonville City Square. Guests can enjoy a short walk to The Ledger across the street or explore nearby attractions like Crystal Bridges Museum and The Momentary. The hotel features bike storage, valet services, and dining options, including Junto Sushi, Bar Kapu, and locally sourced coffee from Onyx Coffee Labs.
Special discount rate through this link
DoubleTree Suites by Hilton
Located in the heart of downtown Bentonville, this hotel offers spacious suites with kitchenettes, a fitness center, and an outdoor pool. It's within walking distance of The Momentary and other attractions.
Special discount rate through this link
Map of Bentonville
The Momentary is easily accessible by car, bike, or on foot, just half a mile from The Motto hotel or 3 miles from the DoubleTree Suites. For those flying in, the nearest airport is Northwest Arkansas National Airport (XNA), which is approximately 20 minutes away by car.
{ VIP ONLY }  Arrival Activities
Walmart Museum & Campus Tours

Explore the history of Walmart and its impact on retail innovation.

  • Walmart Museum Guided Tour: Explore Walmart’s origins before the museum opens to the public. End the tour with a guided walk to Onyx Coffee Lab.
  • Walmart Campus Tour: Join a special preview tour of the brand-new Walmart Home Office, including planned access to Sam Walton Hall and the Food Hall. Final details will be shared closer to the date.
Bentonville Bike Adventures with 37 North Expedition

All rides are guided by 37 North Expedition, the premier outdoor experience provider in the region. Bikes and helmets included — just bring your sense of adventure!

  • Mountain Bike Trails: Experience the singletrack that made Bentonville a global MTB destination.
  • Greenway Ride: A scenic and social ride through the Ozarks' most beautiful paved trails.
Crystal Bridges Museum of American Art

Tour the iconic Crystal Bridges Museum with a guided experience designed to inspire, with two options available:

  • Big Picture Tour: Discover the intersection of art, nature, and architecture with a tour that highlights the museum’s founding vision and unique design
  • Collection Highlights Tour: A curated look at masterworks of American art including pieces by Norman Rockwell, Gilbert Stuart, and Asher B. Durand.